Claude Smadja

President of Smadja & Smadja Strategic Advisory

Claude Smadja created Smadja & Smadja Advisory, in June 2001. The firm works with global corporations and government entities on strategic issues, helping its clients to develop their anticipation capabilities, connect their strategies and priorities to the “global picture” and navigate and leverage globalization. In addition to its strategic advisory activities the Firm creates and manages strategic seminars and international conferences in different parts of the world. With offices in Switzerland and in the US, Smadja & Smadja has activities, clients and partners in Asia, North America, Europe, Latin America and the Middle East.

Before creating Smadja & Smadja, Claude Smadja was the Managing Director of the World Economic Forum from 1995 to 2001. He has been involved with the World Economic Forum altogether for 14 years first as a member of the Executive Board before re-joining the organization as its Managing Director.

Claude Smadja began his career as an international journalist first in the print media and then joining the Swiss Broadcasting Corporation where his last position was as Executive Director for the News and Current Affairs Division.

Claude has about forty years of experience in Asia, especially on India and China. He is a frequent speaker on macroeconomic and geopolitical issues, on issues and trends relating to globalization, on Asia’s issues – especially India and China – and on the evolution of Europe. Claude Smadja serves as Senior International Adviser for Covington & Burling, a US law firm with a global reach. He also sits on the boards of international corporations.